andrew marotta
darrin peppard
jon konen

Custom Web Project for Leadership Coaching

Service Provided: UX/UI Web Design + Conversion-Focused Structure
SUREWIN Focus: Results-Focused Structure + User-Centered Design

Challenge

A keynote speaker and leadership coach wanted a high-performance website that reflected authority, credibility, and personality — but lacked structure that converts visitors to inquiries.

Solution

Using your strategic web process, the site was designed with clean UX, logically structured conversion paths, and a visual language supporting professional positioning. Through iterative client interviews, homepage hierarchy was optimized for clarity and trust building.

Results

  • A website that enhanced visitor trust

  • Clear conversion paths (bookings, speaking inquiries, lead capture)

  • Visual tone aligned with executive presence

Impact: The website became not just a portfolio page, but a business conversion engine.